Soda & Soft Drink Saturday – White Rock Beverages

white rock beverages

White Rock Beverages (White Rock Products Corporation) is an American beverage company located in Whitestone, NY. The company was established in 1871 by pharmacist H.M. Colver in Waukesha, Wisconsin. Potawatomi Indians and settlers believed that the nearby White Rock natural spring had special medicinal powers, so White Rock Beverages started out as destination for vacationers and health seekers. By 1876, the company was bottling and distributing the natural spring water throughout the country.

117271_wr2Marketing with Santa Claus

Coca-Cola is frequently credited with the “invention” of the modern image of Santa Claus as an old man in red-and-white garments – however, White Rock predated Coca-Cola’s usage of Santa in advertisements for soft drinks. In 1923, the company used Santa to advertise its ginger ale after first using him to sell mineral water in 1915.

Drink maker history

By 1923 White Rock Beverages was one of the largest producers of mineral water in the United States. The company also produced ginger ale and other soft drinks. Its property value was then calculated at $7, 311, 767. This included land holdings and bottling plants.

In 1941 the company which manufactured White Rock soft drinks was called White Rock Mineral Springs Company.

White Rock Brand portfolio

Seltzer: Plain, Mandarin Orange, Lemon Lime, Black Cherry, Raspberry
Organic: Passion Orange, Raspberry Crème,Red Peach
Soda: Cream Soda, Black Cherry, Root Beer, Grape, Orange, Lemon-Lime, Cola
Mixers: Club Soda, Diet Ginger Ale, Ginger Ale,Diet Tonic Water, Tonic Water

Text from Wikipedia, the free encyclopedia

Homemade Fresh Ginger Ale / Hjemmelaget Ferskt Ingefærøl

A soft drink recipe found on about.com/food/
Homemade Fresh Ginger Ale_homecooking.about_post

If you love ginger ale, try making your own at home. Homemade ginger syrup is mixed with club soda to make fresh ginger ale.

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Retro Raspberry Lime Rickeys / Retro Bringebær og Lime Rickeys

A retro drink enjoying renewed interest found on food52.com
Retro Raspberry Lime Rickeys_food52_post

The Rickey is a highball drink made from gin or bourbon, half of a lime squeezed and dropped in the glass, and carbonated water. Little or no sugar is added to the rickey. Originally created with bourbon in Washington, D.C. at Shoomaker’s bar by bartender George A. Williamson in the 1880s, purportedly in collaboration with Democratic lobbyist Colonel Joe Rickey, it became a worldwide sensation when mixed with gin a decade later.

A recipe for the rickey appears as early as Daly’s Bartenders’ Encyclopedia (1903, p. 57) by Tim Daly:

GIN RICKEY. Use a sour glass. Squeeze the juice of one lime into it. 1 small lump of ice. 1 wine glass of Plymouth gin. Fill the glass with syphon seltzer, and serve with small bar spoon.

This rickey on the other hand is alcohol free:

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