Fried Apple Slices with Fennel Sugar and Apple Caramel Sauce / Friterte Epleskiver med Fennikelsukker og Eplekaramellsaus

A slightly different dessert / snack recipe found on godt.no

Spicy and golden apple slices sprinkled with fennel sugar and dipped in apple caramel sauce can be summed up with one word: delicious!

Chicken Breast with Lemon / Kyllingbryst med Sitron

A juicy chicken recipe found in “Grillmat” (Grilled Food) in the
series “Kjøkkenbiblioteket” (The Kitchen Library)
published by Aventura Forlag in 1992

Skin and boneless chicken breasts fried on the grill gives fewer calories. If you want to make them even more juicy, serve them topped with a slice of lemon butter.

Pears On the Camp Fire / Pærer på Bålet

A dessert recipe found on Dagbladet.no/mat/

One should always bring some fruit on a hike or camping trip so why not try your hand at this delicious hot dessert. A two ingredients recipe, it just couldn’t be more simple.

Orange and Cinnamon Drink & Cocoa with Ginger / Appelsin og Kaneldrikk & Kakao med Ingefær

Warm drink recipes found in a booklet published by tine.no

When winter is at its coldest it is wonderful to cuddle up with a hot and delicious milk drink. Whether it’s at home in front of the fireplace or out by the fire on a hike. Hot milk drinks warms both your inside and outside. Hot cocoa, chai tea, chocolate milk with coriander or mint. There are countless variations you can make.

Orange Blossom Crepes / Orange Blossom Pannekaker

A dessert recipe from “Crepe Cookery” published in 1976

Nothing livens up a dinner party more than a dessert being flambéed at the table. Combined with this simply delicious cream cheese filling you are sure to round off the dinner with a booming success.

Party Dressed Fish / Selskapsfin Fisk

A classic fish dinner recipe found in “Fisk og Skalldyr” (Fish and Shellfish) published by Hjemmets Kokebokklubb in 1980

White fish, rice, asparagus and shrimps is a classic Scandinavian dinner dish combination and can be found in a multitude of recipes from our little part of the world. It is as the title of the post suggests classic party food. It was when this book was published in 1980 and it so absolutely still is – Ted

The History of Rowntree’s Fruit Gums & Pastilles

Rowntree’s Fruit Pastilles

Rowntree’s Fruit Pastilles are small round sweets measuring about 1.5 cm (0.6 in) in diameter; they have a jelly-like consistency, due to the gelatin they are made from, and are covered with sugar. They contain fruit juice, have no artificial colours or flavours, and come in five flavours: lemon (yellow), lime (green), strawberry (red), blackcurrant (purple) and orange (orange).

History

At Rowntree’s factory in Fawdon, Tyneside in 1881, Rowntree introduced Fruit Pastilles, and the product proved to be a great success, accounting for about 25 percent of the company’s tonnage by 1887.

Packaging

Tubes of Fruit Pastilles are wrapped in foil-backed paper (paper on the inside, foil on the outside) with a paper wrapper over the top. The paper wrapper is green in colour with “Fruit Pastilles” written along the front in large lettering. Along the bottom of the lettering there are pictures of different types of fruit all relating to the flavours within the packet, The top bears the “Rowntree’s” brand name. Fruit Pastilles come in a small pack weighing 52.5 grams (1.85 oz), containing 14 pastilles, but are also available in larger bags weighing 180 grams (6.3 oz). They are also available in boxes and larger round cardboard tubes.

Marketing and Advertising

The 1972 television advertising campaign used the song Pistol Packin’ Mama with the tag line “Pastille Pickin’ Mama, pass those pastilles round”.

To drive awareness of the 25% fruit juice recipe in Fruit Pastilles, Rowntree conducted a 105-day experimental marketing campaign. At family events, top-end grocers and service stations they invited families to join in their ‘What Can You Do But Chew?’ talent shows, tying in with the brand’s sponsorship of Britain’s Got Talent. 427,240 product samples were distributed as brand ambassadors tried to engage parents with the ‘25% fruit juice’ message. 93% of the consumers involved said they’d had a positive shift in brand perception, whilst more than half were ‘highly likely’ to purchase post campaign.^[3]

A more recent TV commercial shows a man about to chew on a Fruit Pastille when he is surrounded by medieval people who declare whether he’d chew the pastille or go out on a date with a fair maiden. In the end he has to chew. The commercial concludes with the message “Rowntree’s Fruit Pastilles with real fruit flavour. You can’t help but chew!”

A commercial from the 1980s has recently been revived, featuring a child daring a basketball player to not chew on a pastille. The slogan from the previous ad is still used.

Rowntree’s Fruit Gums

Rowntree’s Fruit Gums are circular sweets formerly made by Rowntree’s, who were later acquired by Nestlé. There were five flavours, each of a different colour: strawberry, orange, lemon, blackcurrant and lime. The sweets were introduced in 1893, and originally marketed as Rowntree’s Clear Gums – “The nation’s favourite sweet” – and were available in twopenny tubes and sixpenny packets.^[1] In addition to the traditional roll packaging, they were available in a larger-volume box containing the sweets in the shape of the fruit or part of the fruit that the flavour represents.

Ingredients

Fruit Gums are primarily composed of glucose syrup and fruit juices and are therefore similar to wine gums (another British confectionery item). Originally the purple fruit gums were referred to as “blusterberry”, but this changed to blackcurrant in the 1990s after a failed advertising campaign.

“Don’t Forget the Fruit Gums, Mum”

An advertising campaign for the gums that ran for three years from 1958 to 1961 included the slogan “Don’t Forget the Fruit Gums, Mum”. The slogan was invented by the copywriter Roger Musgrave (1929-2007).

The television advert featured a young boy reminding his mother to buy fruit gums as she leaves to go shopping. The advert claims that “[Fruit Gums] last all day” and that “Rowntree’s Fruit Gums last the longest”. This referred to the number of sweets in the tube.

Healthy Apple-Walnut Muffins / Sunne Eple/Valnøtt Muffins

A recipe from a card in the “Great American Home Baking” collecting published in 1992

Made with no added fat or sugar, these tasty muffins use fruit and buttermilk to keep them moíst.

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